Music magazine front cover analysis
The magazine cover I have chosen is the January issue of 'NME'. The name of the masthead is clearly visible in white which stands out from the cover image and the colour can be associated with anyone at any age, suggesting this music magazine has a variety genre of music. The font for the masthead is the simplest of all - 'Arial black', this is one of the most common font in the world as it is bold and very easy to read. The masthead is an acronym for "New musical express", but since 'NME' has been established since 1952 and has been publishing weekly, it is a very well known magazine therefore there is no need to explain the acronym. Right underneath the masthead is the date of publication and the price of the magazine, this will allow the readers to notice whether if it is the latest issue. If it is the latest issue, the target audience would most likely buy it in order to keep up with the latest news in the music industry.
The cover image of the magazines are the famous Lana Del Rey who has become rather popular these past couple of years amongst teenagers and young adults. Just in case anyone doesn't recognise her, her name is written boldly in blue across the magazine cover. acting as the cover line, allowing everyone to know who the character on the cover it. Since she has been gaining popularity, people would love to find out about her background, therefore the extra cover lines of "I'm a psycho!" and "The true face of modern american icon" will definitely intrigue and attract the target audience since they would like to find out the "true face" of her, which will lead the target audience to buy this music magazine at the low cost of £2.40 that can possibly be found in changes lying around the house.
The colour scheme of this magazine is mainly red, white, black and sky blue, the colour sky blue is associated with youthfulness, suggesting this music magazine is targeted at young adults. Furthermore, "Red, white, blue's in the sky" is part of Lana Del Rey's lyrics from her famous hit - "National Anthem", this clearly has a link to the colour scheme found on the front cover of the magazine.
Puffs and plugs can also be found on the left third and right side of the front cover, along with the bold word "free" which will definitely attract a great amount of target audience.
These elements clearly suggests that the target audience for 'NME' are young adults is that there are other musicians of different genres around the page, such as Enter Shikari, Biffy Clyro, Nirvana and Bob Marley. Even though there are a variety of music genres, the musician names listed are mainly popular amongst young adults.
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